Ford on target to sell 1.6 million Ecoboosts in 2013

[jpd80]

LINK
Like almost every other automaker these days, Ford is having a tough time in Europe right now,
and here in the States, its per-share stock price is lagging, but that isn't stopping the automaker
from exceeding some of its goals. The Detroit Free Press reports that sales of the company's
EcoBoost turbocharged and direct-injected engines are going beyond expectations.
The Blue Oval's signature powerplants have made it to a wide variety of Ford and Lincoln products,
from larger vehicles like the Explorer, Taurus and MKT to smaller models like the new Escape and Focus ST.

In fact, Ford is reportedly on track to sell 1.6 million of these forced-induction vehicles in 2013
– a full 100,000 units more than it had previously estimated.

The smaller, more efficient EcoBoost powerplants will make the Ford lineup more efficient
and a program to cut down the amount of platforms the automaker uses globally is helping to
trim costs. Ford product development chief Raj Nair claims that the automaker is on track
to clip its platforms from 22 in 2011 to 10 by 2017. The move should save Ford hundreds
of millions of dollars as platform costs drop as scale increases.

Maybe overseas demand is the reason why Ecoboost Falcons are in short supply....

[Bossxr8]

Not really, they haven't got much in the way of orders for them, and the tiny number they get would probably take up 1 or 2 minutes per day of engine production. Its not like they are asking for much.


I wonder what demand had of been like if Europe wasn't such a basket case at the moment.